AI ADOPTION · CHANGE MANAGEMENT · PRODUCT STUDIO
The hardest part of AI isn’t the technology.
It’s the transition.
Emerging Learning Solutions helps organizations adopt AI and new technology by driving the human side of change, not just the technical side. We don’t just consult. We design, build, ship, and refine products for people every single day.
THE PATTERN
Most AI initiatives don’t fail because the tool doesn’t work.
They stall because the people, processes, and organizational readiness aren’t there. The technology ships. The transition doesn’t. The numbers tell a clear story:
~0 in 3
organizations have an AI governance framework, the guardrails that actually accelerate adoption
Source: IBM Institute for Business Value ↗The gap between technology investment and realized value isn’t technical. It’s human.
THE INSIGHT
Adoption fails at the human layer, not the technical layer.
In the field, people don’t turn to a ticket queue or documentation when change gets hard. They turn to peers. Adoption spreads through the network of people who trust each other. One workflow, one champion, one team at a time.
That’s why ELS engagements are designed around the people network first: who influences whom, who’s impacted most, and who can carry the change forward when the consultants leave.
ADOPTION BY DESIGN™ · THE FOUR PHASES
A research-backed framework for adoption that sticks.
Our flagship four-workshop series is designed to empower your teams to not only adopt AI, but to turn that adoption into real, measurable results for your business.
BEFORE THE BUILD
Empathize
Align on strategy before you spend a dollar on technology.
Before anything gets built or bought, we find out where your organization actually stands. Is your team ready for another change? Where are people already using AI on their own? Who needs to be on board for this to work?
You walk away with a clear picture of where you stand and where to focus.
FROM IDEAS TO ACTION
Envision
Prioritize what moves the needle.
Every organization has more AI ideas than capacity. We sort them by effort and impact, then redesign the actual day-to-day work around the winners, so AI changes how work gets done instead of becoming one more tool nobody opens. Clear guardrails for safe use get drafted along the way.
You walk away with a prioritized plan and redesigned workflows.
LAUNCH WITH CONFIDENCE
Enable
Build the engine for adoption.
This is where rollout plans usually go wrong, so we build yours properly: a pilot that proves value fast, managers who are actually equipped to lead their teams through the change, and training matched to what each role really needs. Your launch stops being a memo and becomes a plan.
You walk away with an execution engine ready to launch.
MAKE IT STICK
Evolve
Measure what matters. Build what's next.
Weeks after launch, we come back and check what is really happening. Are people using the new way of working, or quietly sliding back to the old one? We measure adoption honestly, fix what is not landing, and turn the results into a forward roadmap with an owner on every item.
You walk away with a data-driven plan for sustained adoption and growth.
PROPRIETARY FRAMEWORKS
Methods forged in the field, not in a slide deck.
Grounded in established change science (Prosci ADKAR, Kotter, Kirkpatrick) and sharpened by a decade of real deployments.
Adoption by Design™
FLAGSHIP WORKSHOP SERIESA four-workshop framework built on Prosci’s ADKAR model and Kotter’s change principles, compiled from 40+ research sources. Full-day, hands-on sessions that design the transition with the people who live it.
Every workshop ends with deliverables you act on the next morning, and the series ends with proof. By the final session you’re not hoping adoption happened: you’re measuring real usage, changed behaviors, and business impact, on evidence your own team gathered.
Explore the full workshop series →Adoption Impact Model™
Logins aren’t adoption. Our three-tier measurement pyramid tracks what actually matters, from tool usage to changed behaviors to business impact.
Each tier earns the next: usage is the floor, impact is the goal.
Every engagement is scored on this same pyramid, so you’ll know within weeks whether people are using what you bought, and within a quarter what it actually changed.
Change Champion Networks
People turn to peers, not a ticket queue or documentation, when change gets hard. We build and equip champion networks inside your organization on the CIS framework:
Communicate
Champions send the important messages throughout the organization in their team's language.
Influence
Trusted peers move skeptics no memo can reach.
Support
Help arrives from the desk next door, in the flow of work.
Go-Live Readiness
Development completion does not equal organizational readiness. Before any rollout, we assess the real-world factors most plans ignore: leadership transitions, reorgs, competing initiatives, busy seasons.
“Just because we have the technology, doesn’t mean we are ready to go live.”
Change fatigue-aware
We assess your change landscape before adding another initiative. If your people are overwhelmed, we adjust pacing instead of piling on.
Workflow redesign, not tool training
AI layered on old processes is cosmetic adoption. We redesign how work actually gets done.
Manager enablement built in
75% of managers aren't equipped to lead change. We equip them with tools, talking points, and practiced conversations.
Governance as an accelerator
Guardrails give people confidence, not constraints. We build your acceptable-use framework with you.
Shadow AI audit
Your people are already using AI informally. We find it, learn from it, and bring it into the light.
Research-backed, field-tested
Every activity is grounded in Prosci, Kotter, Kirkpatrick, and 40+ sources, then proven in real deployments.
THE WORKSHOP SERIES
Choose the engagement that matches your readiness.
Every tier is customized to your context. There is no off-the-shelf delivery. Final scope is set together on a free discovery call.
START HERE · THE GATEWAY ENGAGEMENT
AI Adoption Readiness Diagnostic
2–3 weeks · fully virtual · credits in full toward any tier
Everyone else assesses whether your technology is ready for AI. We assess whether your people are. Confidential stakeholder interviews, a 6-dimension readiness assessment, a change fatigue scan, and an anonymous Shadow AI pulse survey, ending in a written report with an honest recommended path, including “not yet, fix this first” if that’s what the evidence says.
- Scored readiness profile, benchmarked
- Top 3 risks and top 3 hidden assets
- 90-minute executive readout
OR START WITH YOUR MANAGERS · STANDALONE SESSION
Manager Enablement Session
Half day · in person or virtual · available independently of any tier
75% of managers aren’t equipped to lead change, and your AI rollout will live or die in the conversations they have with their teams. A half-day session where your people managers practice the hard conversations — “what does AI mean for my job?” — until they can lead them, not just survive them. The Diagnostic tells you where you stand; this session equips the people who decide whether you move.
- Practiced conversations in facilitated triads
- An ADKAR coaching framework and complete manager toolkit
- A 30-day follow-up: are the conversations happening?
THE STRATEGY SPRINT
Essentials
Empathize + Envision
- Customized to your context
- Your Stakeholder Matrix, completed
- A 30-day quick win planned with owners
- Draft governance guardrails
- Deliverable summaries within 5 days
Best for: Proving value on a specific phase before committing to the full journey.
Start with a discovery callTHE FULL JOURNEY
Complete
All four workshops, on a 12-week arc
- Sponsor Alignment Session included
- Momentum Support: weekly check-ins between workshops
- The Live Build: a working prototype, built in front of your team
- A pilot launched and measured on the Adoption Impact Model™
- 30-day follow-up session
Best for: Organizations ready for a complete, structured adoption journey, from strategy through measured results.
Start with a discovery callTHE TRANSFORMATION
Enterprise
Everything in Complete, scaled
- Dedicated manager enablement
- Complete governance framework
- Adoption dashboard design
- Communication plan templates by audience
- Quarterly health checks for 6 months
Best for: Large enterprises with complex stakeholder landscapes and multiple rollout waves.
Start with a discovery callThe investment, in context.
The question isn’t whether you can afford structured change management. It’s whether you can afford not to have it.
How we work together
1
Discovery call
Free, 30–45 minutes. No obligation and no pitch. Just an honest conversation about fit.
2
Readiness Diagnostic
Optional, but most clients start here. A 2–3 week, fully virtual assessment of where your people stand. The fee credits in full toward any tier.
3
Scoping & sponsor alignment
We confirm the tier, tailor every workshop to your industry, tools, and stakeholders, and align your executive sponsor on the role.
4
Workshop delivery on the arc
Four workshops across roughly 12 weeks, in person or virtual, connected by fieldwork between sessions.
5
Deliverable summaries
Within 5 business days: all outputs, decisions, and owners, ready to share beyond the room.
6
Sustained support
A 30-day follow-up on real adoption data, then quarterly check-ins to keep measurement and momentum alive.
WHY ELS IS DIFFERENT
We build what we consult.
Pure advisors hand you a strategy deck and leave. Pure builders ship a tool and disappear. ELS is the practitioner-educator hybrid: we build, teach, and deploy, and each arm makes the others stronger.
Consulting & Facilitation
AI adoption strategy, Salesforce implementation, and change management for mid-market and enterprise organizations across the US and Canada.
Product Studio
AI-powered tools built in-house: SpeakMyWay, GuideSnap, BrightStartGames, and Accessibro. Real products that keep our methods honest.
Teaching Practice
Faculty at Temple University's Fox School of Business, teaching Data Science, Business Intelligence, and UX Design. The classroom keeps the methods sharp.
Consulting surfaces real adoption problems → the studio builds tools that solve them → teaching keeps the methods current. The loop compounds.
FOUNDER
Keith Gutierrez
Founder & Principal
Keith has spent a decade inside the gap between “the system works” and “people actually use it”, from building onboarding and L&D programs at Comcast to leading Salesforce implementations and AI adoption engagements for enterprise teams. He teaches what he practices and practices what he teaches.
- 10 years of enterprise change management & technology adoption
- Enterprise L&D, product management & onboarding programs at Comcast
- Salesforce consulting & certifications
- Design Thinking certification, UC Riverside
- Graduate credentials in Instructional Technology & Business
- NTT Faculty, Temple University Fox School of Business
THE NETWORK IS LIT. NOW IT’S YOUR TURN
Ready to make the transition the easy part?
A 30-minute intro call. No pitch deck. Just a conversation about where your adoption effort stands and what would actually move it.
Serving mid-market & enterprise organizations across the US and Canada · Cherry Hill, NJ